Kinto Rent, a car rental service in Qatar, sought to create a promotional campaign aimed at increasing brand visibility and engagement on both print and social media platforms. The goal was to craft a dynamic, eye-catching design that would not only promote their services but also resonate with the local audience. The challenge was to blend modern design elements with the local landscape to create a cohesive and impactful visual identity.
02 . The Solution
The campaign design focused on crafting a cohesive visual identity that worked seamlessly across both platforms. The car image was manipulated to integrate a cloud-like logo in the background, creating a dynamic, eye-catching focal point. A custom-designed Qatar cityscape added a local touch, grounding the campaign in its setting. All elements—car, logo, and cityscape—were combined using Photoshop, ensuring a clean, impactful design that aligned with Kinto Rent’s brand message and connected with the target audience.